In the competitive Toronto short-term rental market, hosts are constantly looking for ways to increase their profit margins. You have already optimized your nightly rate and your weekend pricing, but have you considered tapping into ancillary revenue streams?
Hotels have offered premium upgrades for decades. Now, savvy Airbnb hosts are adopting the same strategy by turning cleaning from a flat operational cost into a profitable, guest-paid upgrade.
By offering an airbnb guest cleaning upsell, you provide hotel-level luxury to guests who want it, while generating extra revenue for your business. Here is how to structure and market optional cleaning packages to your guests.
Creating Your “A La Carte” Cleaning Menu
You don’t just have to offer one massive, expensive deep clean. Guests love options. We recommend placing a beautifully designed “Menu of Upgrades” in your digital guest guidebook or sending it via a scheduled Airbnb message on the second day of their stay.
Consider offering these tier options in partnership with My Canada Cleaning:
- Tier 1: The “Towel & Trash” Express ($40 – $60)
- The Pitch to Guests: “Don’t want to do laundry on your vacation? We will swing by, remove all your trash, and replace all your bath towels and face cloths with fresh, warm sets.”
- The Execution: Our team pops in for 20 minutes to swap linens and pull garbage. It’s highly profitable and keeps your unit smelling fresh.
- Tier 2: The “Bed & Bath” Refresh ($75 – $100)
- The Pitch to Guests: “Enjoy a hotel-style reset. We will change your bed sheets, provide fresh towels, and perform a full wipe-down and sanitization of your bathrooms.”
- The Execution: Perfect for guests staying 5 to 7 days who want a pristine bathroom but don’t care about the kitchen.
- Tier 3: The “Full Vacation Reset” (Full Turnover Price)
- The Pitch to Guests: “Return from your day exploring Toronto to a completely spotless home. We will execute a full top-to-bottom clean, exactly like check-in day.”
How to Handle the Logistics
Coordinating this is simple. When a guest requests an upgrade, you send them a payment request through the Airbnb Resolution Center for the agreed-upon amount. You then notify us at My Canada Cleaning to schedule the service.
You can pass the exact cost of the clean directly to the guest, or you can add a 15% to 20% markup as a “coordination fee,” allowing you to actually profit from the service while providing incredible value to your visitors.
Appealing to the “Bleisure” Traveler
This upsell strategy is highly effective in Toronto because of the massive volume of “bleisure” (business + leisure) travelers. A corporate guest expensing their trip is highly likely to approve a $75 mid-week refresh so they can focus on their conference at the Metro Toronto Convention Centre rather than washing their own towels.
Turn your cleaning protocol into a profit center. Partner with My Canada Cleaning to offer flawless, on-demand luxury upgrades to your guests.